Introducing Our NEW Principles of Microeconomics Course

Principles of Microeconomics in iPadPrinciples of Microeconomics helps students gain a broad understanding of microeconomics concepts. This engaging, interactive course takes students through all the main microeconomics topics.

Through multimodal instruction, interactive practice, and real-world examples, students learn to think as economists and apply basic micro principles to the situations around them.

Included in this new course is a chapter covering fundamental math concepts for students to review before delving into the economics topics that build off that necessary knowledge.

Table of Contents:

Chapter 0: Math Review

0.1 Addition and Subtraction
0.2 Multiplication and Division
0.3 Order of Operations
0.4 Algebraic Expressions
0.5 Basics of Percent
0.6 Linear Equations
0.7 Graphing
0.8 Calculating Area
Chapter 0 Review Chapter 0 Review

Chapter 1: Welcome To Economics

1.1 What Is Economics, and Why Is It Important?
1.2 Economic Theories, Models, and Systems
Chapter 1 Review Chapter 1 Review

Chapter 2: Choice in a World of Scarcity

2.1 How Individuals Make Choices Based on Their Budget Constraint
2.2 The Production Possibilities Frontier and Social Choices
2.3 Confronting Objections to the Economic Approach
Chapter 2 Review Chapter 2 Review

Chapter 3: Demand and Supply

3.1 Demand, Supply, and Equilibrium in Markets for Goods and Services
3.2 Shifts in Demand and Supply for Goods and Services
3.3 Changes in Equilibrium Price and Quantity: The Four-Step Process
3.4 Price Ceilings and Price Floors
3.5 Demand, Supply, and Efficiency
Chapter 3 Review Chapter 3 Review

Chapter 4: Labor and Financial Markets

4.1 Demand and Supply at Work in Labor Markets
4.2 Demand and Supply in Financial Markets
4.3 The Market System as an Efficient Mechanism for Information
Chapter 4 Review Chapter 4 Review

Chapter 5: Elasticity

5.1 Price Elasticity of Demand and Price Elasticity of Supply
5.2 Polar Cases of Elasticity and Constant Elasticity
5.3 Elasticity and Pricing
5.4 Elasticity in Areas Other Than Price
Chapter 5 Review Chapter 5 Review

Chapter 6: Consumer Choices

6.1 Consumption Choices
6.2 How Changes in Income and Prices Affect Consumption Choices
6.3 Behavioral Economics: An Alternative Framework for Consumer Choice
Chapter 6 Review Chapter 6 Review

Chapter 7: Production, Costs, and Industry Structure

7.1 Explicit and Implicit Costs, and Accounting and Economic Profit
7.2 Production in the Short Run
7.3 Costs in the Short Run
7.4 Production in the Long Run
7.5 Costs in the Long Run
Chapter 7 Review Chapter 7 Review

Chapter 8: Perfect Competition

8.1 Perfect Competition and Why It Matters
8.2 How Perfectly Competitive Firms Make Output Decisions
8.3 Entry and Exit Decisions in the Long Run
8.4 Efficiency in Perfectly Competitive Markets
Chapter 8 Review Chapter 8 Review

Chapter 9: Monopoly

9.1 How Monopolies Form: Barriers to Entry
9.2 How a Profit-Maximizing Monopoly Chooses Output and Price
Chapter 9 Review Chapter 9 Review

Chapter 10: Monopolistic Competition and Oligopoly

10.1 Monopolistic Competition
10.2 Oligopoly
Chapter 10 Review Chapter 10 Review

Chapter 11: Monopoly and Antitrust Policy

11.1 Corporate Mergers
11.2 Regulating Anticompetitive Behavior
11.3 Regulating Natural Monopolies
11.4 The Great Deregulation Experiment
Chapter 11 Review Chapter 11 Review

Chapter 12: Environmental Protection and Negative Externalities

12.1 The Economics of Pollution
12.2 Policies to Reduce Pollution
12.3 The Benefits and Costs of US Environmental Laws
12.4 International Environmental Issues
12.5 The Tradeoff between Economic Output and Environmental Protection
Chapter 12 Review Chapter 12 Review

Chapter 13: Positive Externalities and Public Goods

13.1 Why the Private Sector Underinvests in Innovation
13.2 How Governments Can Encourage Innovation
13.3 Public Goods
Chapter 13 Review Chapter 13 Review

Chapter 14: Labor Markets And Income

14.1 The Theory of Labor Markets
14.2 Wages and Employment in an Imperfectly Competitive Labor Market
14.3 Market Power on the Supply Side of Labor Markets
14.4 Employment Discrimination
14.5 Immigration
Chapter 14 Review Chapter 14 Review

Chapter 15: Poverty and Economic Inequality

15.1 Drawing the Poverty Line
15.2 The Poverty Trap
15.3 The Safety Net
15.4 Income Inequality: Measurement and Causes
15.5 Government Policies to Reduce Income Inequality
Chapter 15 Review Chapter 15 Review

Chapter 16: Information, Risk, and Insurance

16.1 The Problem of Imperfect Information and Asymmetric Information
16.2 Insurance and Imperfect Information
Chapter 16 Review Chapter 16 Review

Chapter 17: Financial Markets

17.1 How Businesses Raise Financial Capital
17.2 How Households Supply Financial Capital
17.3 How to Accumulate Personal Wealth
Chapter 17 Review Chapter 17 Review

Chapter 18: Public Economy

18.1 Voter Participation and Costs of Elections
18.2 Special Interest Politics
18.3 Flaws in the Democratic System of Government
Chapter 18 Review Chapter 18 Review

Chapter 19: International Trade

19.1 Absolute and Comparative Advantage
19.2 What Happens When a Country Has an Absolute Advantage in All Goods
19.3 Intra-industry Trade between Similar Economies
19.4 The Benefits of Reducing Barriers to International Trade
Chapter 19 Review Chapter 19 Review

Chapter 20: Globalization and Protectionism

20.1 Protectionism: An Indirect Subsidy from Consumers to Producers
20.2 International Trade and its Effects on Jobs, Wages, and Working Conditions
20.3 Arguments in Support of Restricting Imports
20.4 Trade Policy
Chapter 20 Review Chapter 20 Review

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